Evidence-Based Design Process
TeachAIDS couples a biology-based approach with culturally-appropriate euphemisms to promote a coherent conception for knowledge retention, extended reasoning, and assessment of HIV risk behaviors. Our pedagogy simplifies complex ideas without sacrificing completeness or accuracy of critical information. Using an iterative design process, TeachAIDS develops medically-accurate, culturally-tailored animations to maximize learning and retention.
TeachAIDS quantitatively and rigorously evaluates its impact using the “gold standard” of assessment, sadly neglected in evaluating programs in developing countries.
Clifford Nass, Ph.D.
Thomas More Storke Professor of Communication
Stanford University
Research and Results
Using a pretest-posttest-retention test control group design, we have conducted numerous large-scale experimental studies to evaluate the efficacy of the animated software. In each study, TeachAIDS is compared against the standard materials used in each country. All our research is conducted through Stanford University and has revealed statistically significant gains in learning, retention and positive changes in attitudes demonstrating a greater acceptance around issues of HIV and AIDS.
Below are some of the notable results from research conducted in several countries around the globe.
Measured Knowledge
Long-Term Gains
Comfortable with
Willing to Join TeachAIDS to
Stop the Spread of HIV
Case Studies
TeachAIDS is partnered with international organizations such as UNICEF and the United States Peace Corps, state and national governments, public/private institutions, and NGOs to develop and bring comprehensive HIV prevention education to learners globally. Below are a few ways in which our partners are using the TeachAIDS materials in different learning contexts.