Global professional services giant Deloitte sponsors TeachAids work in India
Deloitte, one of the world’s leading professional services organizations, has signed on as a sponsor for the production of the Kannada language version of the TeachAIDS software. With the formal approval of the Karnataka state government, the completed software will be implemented into more than 5,500 secondary schools throughout the state. Celebrated cultural icons Sudeep, Suhasini Maniratnam, Vijay Raghavendra, and Anu Prabhakar have generously donated their voices and likenesses to the animated tutorials (male preview | female preview).
Deloitte strengthened their commitment to providing comprehensive and culturally-sensitive HIV education in India by incorporating TeachAids into their annual IMPACT Day on November 29th, 2013. Working across major metropolises including Ahmedabad, Bangalore, Chennai, Delhi, Hyderabad, Jamshedpur, Kolkata, Mumbai, and Pune, more than 21,000 Deloitte professionals dedicated the day to their local communities. This year’s impact included a focus on youth and their education and employment opportunities.
The TeachAids animations were implemented into Deloitte’s HIV education efforts across India. For example, in Hyderabad, the Telugu versions of the TeachAids animations were incorporated into their community outreach programs. Featuring the voices and likenesses of beloved Telugu stars, the TeachAids materials engaged the children with this critical prevention information. The TeachAids materials have been used with tremendous success throughout Andhra Pradesh, with the state government distributing 25,000 copies of the Telugu materials and local television stations broadcasting them for free to educate their viewers.
In total, Deloitte’s IMPACT Day efforts are estimated to reach 300,000 people across India. This level of impact has been recognized multiple times by the Limca Book of Records for “the most number of community service hours on a single day by any corporate in India.”
We commend Deloitte for their continued leadership in India, and welcome them to our team alongside other global leaders like Barclays Bank, Cigna, and Yahoo!, who have all generously supported the development of localized versions of the TeachAids educational tools. With their support, we can continue our mission to bring the highest-quality education materials to those who would benefit most from them across India and worldwide.
Photo: TeachAids artist creates the character modeled after Indian cultural icon Mr. Sudeep for the Kannada version of the animated software